Today’s customers often turn to online resources to conduct their own research before making a purchasing decision. In fact, a survey completed by Dimensional Research found that when making a purchase, 88% of customers are influenced by an online review.
One of the most valuable and important factors in marketing your restaurant is harnessing the power of reputation. The reputation your restaurant will greatly impact whether your establishment is worth visiting, and both the staff’s and customers’ opinions will play an important part.
Opening a new restaurant requires good decision-making, the kind of decision-making critical to avoiding pitfalls along the way. Here are some of the most common missteps new owners make when opening a new restaurant:
Where children prefer to dine, parents will follow. Kids have big influence on where their families choose to eat, and restaurants that meet their specific needs are better positioned to capture their repeat business.
Parents are always eager to find places where their children like the food, where they will eat healthy meals, and have a great time. By building loyalty, your pint-sized patrons will come back again and again – and they’ll bring their parents, families, and tell their friends, too.
Do you want to bring more traffic to your restaurant? Are you looking to boost your brand awareness and engage customers online? Do you want to take your restaurant’s social media strategy to the next level?
If you answered ‘Yes’ to any of these questions, then running a social media giveaway may be right for you!